Video of the Week: The Handsome Mens Club

I'm strongly sensing they require the services of a dedicated, Australian copywriter and social media consultant. I'm also envisaging some intense strategy sessions.

Right off the bat, I'd recommended a strong image based presence using Flickr and the HMC You Tube Channel, a combination of hot images and witty posts on Facebook, pic linked posts on Twitter penned by Kravitz and possibly Clooney and a new branding campaign to launch their new strapline.

Strapline suggestions:

  • Don't leave home without us
  • Sheer perving pleasure
  • If we had a beautiful body would you hold it against you?
  • Handsome is good for you
  • Say it with hotties
  • Just do us

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